According to “7 Measures of Success,” by the American Society of Association Executives, technology is a driving force of most member-centric associations. Not only does modern and next-gen technology let you keep pace with today’s competition, association management system (AMS) platforms can improve your organization in many ways, including:
Today’s consumers crave the ability to customize, and members are no exception. They want to work with an organization that provides them exactly what they want, and they’re not afraid to look elsewhere if their needs aren’t met. An association management solution is the answer.
Although you don’t necessarily have to cater to every single request or demand, showing some amount of flexibility through service customization is a great way to attract new members and retain current ones. Service customization may make the day-to-day duties of membership management more difficult, but it results in greater member retention and development over time.
Generally speaking, there are four approaches to this type of service configuration;
Modern membership software, which typically consists of a dashboard or user interface, advanced analytical capabilities and detailed data visualizations, gives you the opportunity to monitor membership activities, highlight common trends and predict future behaviors.
Such data is best used when introducing process improvements, adding new member services and customizing services to meet the needs of your membership base. Not only does that make your job easier, it lets you provide members with a better service across the board while adding increased relevance and value over time.
AMS platforms also promote collaboration among staff, volunteers and partners. User interfaces, dashboards and access portals are great ways to share information on members, individually or according to specific demographics or filters, since they provide a centralized resource for your entire staff.
“…Impexium has allowed us to significantly improve our processes and procedures. We’ve automated quite a lot with Impexium and removed a number of manual processes that we had before. And staff are very happy about that.”
“I like the fact that by using Impexium versus our previous system, we will be able to reduce staff’s workload. As a result, NAADAC’s staff will be happy, feel more capable and competent…in serving our members.”
“I found Impexium to be more modern, more sophisticated, more user friendly, more intuitive.”
“We wanted a partner that would grow with us and one that could innovate with us. Impexium checked all those boxes. They took us from outdated to automated.”
“What impresses me the most about Impexium is the ease of use…Everything I need in Impexium is one-click away.”
“…very excited because of the possibilities that I see for NADA moving forward, the ability to give our executives the information, any intelligence that they need in order to help our members better…the ability to simplify the whole application ecosystem, removing unbelievable complexity and bringing simplicity to the application.”
“You have to have a support team that communicates clearly, is a good listener, is patient and can really handle the problem solving…I have been really pleased with Impexium’s support. They are on-top-of things responsive…I know they will stick with me until we figure it out.”